THE HARTFORD PARALYMPICS

Despite overcoming a near-death encounter with an improvised explosive device in Afghanistan and winning 5 Gold medals in the last two Paralympic games, U.S. Navy lieutenant Brad Snyder needed votes in the final days leading up the 2016 ESPY Awards.

As a founding sponsor of U.S. Paralympics and proud corporate sponsor of Brad, The Hartford created an immersive audio experience that put viewers in the pool and helped them imagine what it’s like to chase gold through his eyes.

2017 Cannes Shortlist